I’m very pleased to announce the release of my first “solo” book effort, #CORPORATE CULTURE tweet, part of the THiNKaha elite series. My previous book, Leading at a Higher Level, was co-authored with dear friend and mentor Ken Blanchard.
Publisher Mitchell Levy, CEO of THiNKaha, recently told me, “According to my team, my ONE reading of your #CORPORATE CULTURE tweet book has completely changed the way I run my business. Very powerful!”
In #CORPORATE CULTURE tweet, I start at the very beginning – by showing you how to recognize an organization’s culture and identify what a healthy workplace culture looks, acts, and sounds like.
Sounds trivial? It is not. Oftentimes, surface appearances are deceptive and you need to dig a little to learn the truth. An organization that appears healthy and happy may have large numbers of low-productivity, demotivated employees. Conversely an organization that appears to have plateaued or be driven by a handful of strong personalities may, counter to intuition, boast of stellar performers and consistently upbeat results.
Having shown you how to recognize a healthy organization, I uncover the power of ‘boss behavior.’ Most of us remember our best boss ever, a person who created a work environment that enabled us to perform at our best while being incredibly satisfied with our boss, team, and work. I describe how great bosses behave to ensure that organizational culture standards are maintained and reinforced each day.
Just as culture change is hard for individuals, it is difficult for organizations. It takes discipline and effort to focus on culture management day in and day out. Which is why I also engage you on accountability behaviors and actions that ensure that the desired organizational culture is embedded and acted upon.
#CORPORATE CULTURE tweet is part of the THiNKaha series whose 100-page books contain 140 well-thought-out quotes (tweets/ahas). Written in actionable terms and demonstrating the value that can be delivered in small packages, #CORPORATE CULTURE tweet will find a home on every progressive corporate leader’s bookshelf.
Find #CORPORATE CULTURE tweet at your local retailer, online, through your favorite eReader, or purchase it direct from me by clicking the Paypal Buy Now button wherever it appears on this page.
